Artwork guidelines

colour digital printing and foiling

Thank you for considering Felicitations to be your stationery printer.
As a boutique stationery printer, we have everything you’ll need to print your invitations. All in one place

SETTING UP YOUR ARTWORK

ARTWORK FORMAT

• PLEASE PROVIDE ALL ARTWORK 1 UP TO SIZE IN A PRINT READY PDF

• PLEASE EMBED THE FONTS OR CONVERT ALL TEXT TO CURVES / OUTLINES

• Keep all text at 8pt or higher

SAFE AREA

MAKE SURE ALL CRUCIAL ASPECTS OF YOUR DESIGN, AS TEXT AND GRAPHICS, ARE INSIDE SAFE AREA (AT LEAST 5MM FROM THE EDGE). the cutting process isn’t 100% accurate, anything outside this guideline could be CHOPPED off

CROP MARKS AND BLEED

• DO NOT ADD Cropmarks, We automatically add them in precisely the right place

• PLEASE ALLOW 3MM OF BLEED, THIS IS TO ENSURE THAT EDGES ARE CLEAN AND SMOOTH

IMAGE QUALITY

• ENSURE ALL essential aspects of your design ARE SAVED AS CMYK, NOT RGB

• PLEASE MAKE SURE YOUR IMAGES ARE 300DPI

• IMAGES CAN NOT BE BLOWN UP PAST 100%. OTHERWISE, PIXELATION WILL OCCUR

COLOURS and COLOUR MATCHING

• MAKE SURE YOU CONVERT ALL RGB COLOURS TO CMYK

• PLEASE NOTE THERE WILL BE A SLIGHTLY DIFFERENCE IN COLOUR BETWEEN WHAT IS SHOWN ON YOUR SCREEN AND WHAT IS PRINTED

• AS EVERY SCREEN IS DIFFERENT AND EVERY PRINTER PRINTS EACH COLOUR DIFFERENTLY, YOU CANNOT TELL HOW THE COLOUR WILL PRINT BY WHAT YOU SEE ON YOUR SCREEN

• TO MINIMISE COLOUR VARIATION, WE COLOUR CALIBRATE OUR DIGITAL PRESSES DAILY. HOWEVER, CONSISTENCY IS NOT GUARANTEED. POTENTIALLY THERE IS A 5% difference IN COLOUR FROM THE FIRST PROOF TO THE FINAL PRODUCT

• If you are UNSURE about colour, we highly recommend ordering a printed sample FIRSTs

VARIABLE DATA

(USUALLY GUEST NAMES FOR INVITES AND ADDRESSES FOR ENVELOPES)

FOR MULTIPLE GUEST NAMES, PLEASE SET THEM UP AS ONE PER PAGE (I.E. IF YOU HAVE 60 GUEST NAMES, YOUR PDF ARTWORK SHOULD BE 60 PAGES LONG)

TRIMMING

PLEASE ALLOW A GUILLOTINING TOLERANCE OF + OR – 1MM WHEN DESIGNING YOUR STATIONERY. IT IS INDUSTRY STANDARD

BORDERS

IF YOUR ARTWORK INVOLVES A BORDER, THE FURTHER FROM THE EDGE OF THE SHEET THE BETTER (10MM WOULD BE IDEAL)

FOR A DOUBLE SIDED PRINT JOB WE RECOMMEND BORDER JUST ON ONE SIDE

foil

SETTING UP YOUR ARTWORK

PLEASE PROVIDE ALL ARTWORK 1 UP TO SIZE IN A PRINT READY PDF

For FOIL ONLY PLEASE SUPPLY JUST ONE PDF OF THE ARTWORK, ALL IN CMYK BLACK

If we are FOILING AND DIGITALLY PRINTING your artwork we will need three files:

1. With the artwork to be digitally printed only

2. With just the artwork to be foiled

3. With how your artwork should look once printed and foiled

FOIL AND DIGITAL PRINTING

IF YOU ARE COMBINATE FOILING WITH DIGITAL PRINTING, DO NOT DESIGN THE DIGITAL ARTWORK TO TIGHT TO FOILED ELEMENTS AS THERE CAN BE A SHIFT OF UP TO 1-2MM IN ANY DIRECTION

To assure great print quality, PLEASE DOUBLE CHECK YOUR PDF Proof

• SPELLING, Content & punctuation mark ARE correct
• Custom text and images are aligned and/or centred
• Custom image quality is good (300DPI)
• ALL FILES iS WITH A 3MM BLEEDS

We cannot accept ANY returns due to errors on client-supplied artwork (e.g. typos), final proofing is the responsibility of the client. Once supplied or uploaded, your stationery will print as provided exactly

Unsure? No problem. CONTACT our Design Team, WE ARE HAPPY TO HELP

Artwork guidelines

SETTING UP YOUR ARTWORK

COLOURS and COLOUR MATCHING

foil

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